50,000+
Monthly Readers
120,000+
Monthly Page Views
38%
Return Visitor Rate
4.2 min
Avg. Time on Page
2×
Daily Content Updates
100%
Canada-Focused
The Audience
Who Reads IRCC News?
Our readers are people in the middle of the most important decisions of their lives, navigating immigration to Canada. High-intent, high-value, actively seeking trusted services.
42%
Skilled Workers
Express Entry & PNP applicants actively navigating the process
23%
International Students
SPP & non-SPP applicants planning or completing studies in Canada
18%
Immigration Professionals
RCICs, immigration lawyers & paralegals monitoring policy
10%
Employers & HR
Canadian employers hiring foreign nationals, seeking LMIA guidance
7%
Newcomers & PRs
Recent arrivals seeking pathways to citizenship and settlement
Why Us
Why Advertising Here Works
Not all digital advertising is equal. Context matters. Intent matters. Here's why IRCC News delivers results that general display networks can't match.
01
Independent & Authoritative
IRCC News is Canada's dedicated immigration news source - not a content farm or aggregator. Readers come specifically for reliable policy coverage, which means your ad appears in a trusted editorial environment.
02
Intent-Driven Audience
Our readers are mid-funnel. They're not casually browsing, they're actively researching immigration pathways, processing times, and legal options. That means higher purchase intent than general-interest media.
03
Event-Driven Traffic Spikes
Every Express Entry draw, IRCC announcement, or policy change drives significant traffic surges. Advertisers with always-on placements benefit automatically from these recurring news cycles.
04
Transparent Reporting
No black-box metrics. Professional and Enterprise partners receive real impression counts, click-through data, and article engagement stats for every campaign.
Who Advertises Here
The Right Platform for These Businesses
If your clients, customers, or constituents include people moving to Canada, applying for visas, or navigating immigration, this is your audience.
🚗
Auto Dealerships & Leasing
Newcomers need vehicles shortly after arriving. Reach them before they've chosen a dealership or financing option.
🎓
Designated Learning Institutions
Reach international students weighing study permit applications and school selection.
🏦
Banks & Financial Services
Newcomers need banking, credit-building products, and financial guidance from day one.
🏠
Real Estate & Mortgage
New permanent residents and workers are actively looking for housing. Be their first impression.
🌐
Settlement Services & NGOs
Connect government-funded programs and settlement agencies with the people who need them.
💼
HR & Workforce Solutions
Employers hiring foreign nationals and consultancies handling employer compliance reach their market here.
📱
Technology & App Platforms
Fintech, translation, job board and newcomer-focused apps reach their exact target user here.
🇨🇦
Government Programs
Federal and provincial programs promoting immigration pathways, settlement and integration services.
Packages & Pricing
All 20 Placement Options
From homepage banners to exclusive News Digest sponsorship: choose the placements that match your goals. All prices in CAD.
Available Selling Fast Sold Out
Home Page Placements
Reach every visitor on the highest-traffic page - banner, grid, sidebar slots
Home - Above Today's Lead Article
40/40 openTop of homepage, above the hero article
1200×200pxMax 40 ads5s rotation
$300–$240/wk
| 1 Week | $300 |
| 2 Weeks | $500 |
| 3 Weeks | $675 |
| 4 Weeks | $800 |
| 5 Weeks | $950 |
| +7 more options | |
Home - Below Today's Article Group
40/40 openBelow the 4-card grid on homepage
1200×200pxMax 40 ads5s rotation
$250–$200/wk
| 1 Week | $250 |
| 2 Weeks | $400 |
| 3 Weeks | $525 |
| 4 Weeks | $625 |
| 5 Weeks | $750 |
| +7 more options | |
Home - Trending News Feed
40/40 openMixed into trending news grid (10 slots)
1200×200pxMax 40 ads5s rotation
$225–$180/wk
| 1 Week | $225 |
| 2 Weeks | $350 |
| 3 Weeks | $475 |
| 4 Weeks | $575 |
| 5 Weeks | $675 |
| +7 more options | |
Home - Sidebar(Desktop Only)
40/40 openRight sidebar ad slots (3 positions)
300×600pxMax 40 ads5s rotation
$175–$140/wk
| 1 Week | $175 |
| 2 Weeks | $280 |
| 3 Weeks | $375 |
| 4 Weeks | $450 |
| 5 Weeks | $525 |
| +7 more options | |
Article Page Placements
Place your brand alongside the in-depth stories readers spend minutes on
Article - Header Above Article
40/40 openTop of article pages, above the title
1200×200pxMax 40 ads5s rotation
$300–$204/wk
| 1 Week | $300 |
| 2 Weeks | $475 |
| 3 Weeks | $625 |
| 4 Weeks | $750 |
| 5 Weeks | $875 |
| +7 more options | |
Article - Middle of Article Feed
40/40 openInjected mid-article between paragraphs
1200×200pxMax 40 ads5s rotation
$275–$175/wk
| 1 Week | $275 |
| 2 Weeks | $425 |
| 3 Weeks | $550 |
| 4 Weeks | $650 |
| 5 Weeks | $750 |
| +7 more options | |
Article - Footer Below Article
40/40 openBelow article content, above related stories
1200×200pxMax 40 ads5s rotation
$200–$117/wk
| 1 Week | $200 |
| 2 Weeks | $290 |
| 3 Weeks | $375 |
| 4 Weeks | $450 |
| 5 Weeks | $525 |
| +7 more options | |
Article - Sidebar(Desktop)
40/40 openRight sidebar on article pages (2 slots)
300×600pxMax 40 ads5s rotation
$175–$140/wk
| 1 Week | $175 |
| 2 Weeks | $280 |
| 3 Weeks | $375 |
| 4 Weeks | $450 |
| 5 Weeks | $525 |
| +7 more options | |
Daily Digest Email Placements
Delivered twice daily to subscriber inboxes - high engagement, zero scroll
Morning Digest - Above First Article
1 leftAppears once at the top of the Morning Edition
600×200pxMax 1 ad
$500–$312/wk
| 1 Week | $500 |
| 2 Weeks | $750 |
| 3 Weeks | $975 |
| 4 Weeks | $1,150 |
| 5 Weeks | $1,325 |
| +7 more options | |
Morning Digest - Below Last Article
1 leftAppears once at the bottom of the Morning Edition
600×200pxMax 1 ad
$250–$156/wk
| 1 Week | $250 |
| 2 Weeks | $375 |
| 3 Weeks | $500 |
| 4 Weeks | $600 |
| 5 Weeks | $700 |
| +7 more options | |
Evening Digest - Above First Article
1 leftAppears once at the top of the Evening Edition
600×200pxMax 1 ad
$500–$312/wk
| 1 Week | $500 |
| 2 Weeks | $750 |
| 3 Weeks | $975 |
| 4 Weeks | $1,150 |
| 5 Weeks | $1,325 |
| +7 more options | |
Evening Digest - Below Last Article
1 leftAppears once at the bottom of the Evening Edition
600×200pxMax 1 ad
$250–$156/wk
| 1 Week | $250 |
| 2 Weeks | $375 |
| 3 Weeks | $500 |
| 4 Weeks | $600 |
| 5 Weeks | $700 |
| +7 more options | |
Premium Sponsorships
High-impact exclusive positions - one brand owns the space for the run
Premium - Morning Edition
1 leftYour brand owns every ad slot in the Morning Digest for the month
600×200pxMax 1 ad
$4,500/mo
| Monthly | $4,500 |
Premium - Evening Edition
1 leftYour brand owns every ad slot in the Evening Digest for the month
600×200pxMax 1 ad
$4,500/mo
| Monthly | $4,500 |
Premium - Exclusive Homepage Sponsor
1 leftSponsor appears in all homepage ad slots for the month
1200×200pxMax 1 ad
$5,000/mo
| Monthly | $5,000 |
Premium - Featured Employer of the Month
1 leftFeatured employer sponsorship across the site
1200×200pxMax 1 ad
$1,500/mo
| Monthly | $1,500 |
Premium - Featured RCIC of the Month
1 leftFeatured RCIC consultant sponsorship across the site
1200×200pxMax 1 ad
$1,500/mo
| Monthly | $1,500 |
Premium - Featured Education Institution
1 leftFeatured education institution sponsorship across the site
1200×200pxMax 1 ad
$1,500/mo
| Monthly | $1,500 |
Sponsored Article
1 leftA full-length article (up to 2,000 words) published under your brand. Image allocated by IRCC News.
2,000 words max🖼 Images by IRCC
$1,200/item
| Per Item | $1,200 |
Sponsored Press Release
1 leftA press release (up to 2,000 words) published under your organization. Image allocated by IRCC News.
2,000 words max🖼 Images by IRCC
$800/item
| Per Item | $800 |
Ready to Advertise?
Create an advertiser account to book placements, upload creatives, and track performance - all in one place.
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"Immigration is one of the highest-stakes decisions a person makes. The people reading IRCC News are not casually browsing, they are researching, comparing, and deciding. Your brand belongs in that conversation."
IRCC News Editorial Team